The French love to be different, even when it comes to Facebook and Twitter.
Read this article by Jamey Keaten of the AP to enlighten yourself.
Apparently, broadcast advertisers can’t ask viewers and listeners to “follow us on Twitter” or “like us on Facebook”. It breaks a 1992 ruling for secret and unfair advertising. France’s guiding authority, The Superior Audiovisual Council, or CSA, said instead they can use a generic term like “social media”.
It just rolls off the tongue, non?
Follow me on my social media, darling!
You go France! I was going to say something snarky about having their head in the clouds, but, never mind!
-Susanna (A Modern Mother)
Photo credit: Slava Baransky
Jennifer Howze
Tuesday 7th of June 2011
Fascinating! I wonder if Frederic Montagnon, the founder of a blogging platform in France who's speaking at CyberMummy, will say something about this!