Child 6 months – 2 years? Take the #VicksBabyRub Challenge! #ad

tub of Vicks Baby RubWhat advice would you give to your first-time-parent self?
If you could, what would you tell your younger first-time-parent self by the time the second baby came along?
For our #VicksBabyRub Challenge, sponsored by Vicks, we’re looking for 50 second-time mums or dads to write a letter in the form of a blog post, that would give your former first-time parent self some much needed advice. You’ll receive a full-size Vicks BabyRub along with a personalised notepad and pen for you to write your thoughts down before sharing your wisdom on social media. You’ll need to have a child aged between 6 months to 2 years to take part. When you do, you’ll be eligible for prizes!
Prizes and Rewards: Be among the first 50 to sign up and you’ll receive your Vicks BabyRub package to create bonding moments. All entrants are also eligible to win 1 of 4 £100 John Lewis vouchers, or a grand prize of a £300 John Lewis voucher.

Your post could:

  • Offer yourself encouragement or reassurance
  • Give tips on what you could have done differently – or supportive messages what a great job you were doing in those initial months, even if you didn’t think so at the time
  • Talk about products you needed (or didn’t need)
  • Share funny stories
  • You’ll weave in the new Vicks BabyRub and the bonding experience of using it. This could be prompted by how you were convinced that you needed to buy a multitude of baby products when it’s not necessarily true


How to take part: Your advice to your first-time parent self!

  1. Sign up to get your Vicks BabyRub package.
  2. Write your advice to your first-time mum or dad self on your blog. We’d love to see your pictures, even video! Please include a photo and an element of the messaging and facts (below) relating to Vicks BabyRub.
  3. Tweet your link via Twitter. Be sure to include the campaign hashtag #VicksBabyRub @BritMums. You can also share it on your other social channels.
  4. To be eligible for prizes, you must post before 19 March 2018 and include text stating: “This post is an entry for BritMums #VicksBabyRub Challenge, sponsored by Vicks BabyRub. Specially designed for babies aged 6 months and over, Vicks BabyRub is available at Boots, Superdrug, Tesco, Asda, Waitrose and all good pharmacy chains. RRP £3.99.”
  5. Send your URL to [email protected] for a chance to win 1 of 4 £100 John Lewis vouchers assigned via random draw or the grand prize of a £300 John Lewis voucher as chosen by a judge. (See T&Cs for judging criteria.)

Helpful facts about Vicks BabyRub:

  • Together with a mum’s or dad’s loving touch, Vicks BabyRub helps to moisturise, soothe and help your baby feel relaxed. It is the first of its kind and is a multipurpose product providing moisturising & soothing comfort for delicate skin
  • Vicks BabyRub features mild fragrances of Rosemary, Lavender and Aloe Vera
  • Vicks BabyRub is gentle enough for your baby’s routine, helping your baby feel calm and relaxed before they go to sleep. It provides a soothing moment for parent as well
  • Vicks BabyRub can be used at any time of the day to help to wind down and settle your baby. Some of these scenarios include:
    • After bath and before bedtime
    • If your baby is irritable through teething
    • Before nap time
    • If your baby is unsettled due to feeling unwell
    • If your baby is overtired/over stimulated
    • If your baby’s routine has changed; have they dropped a day nap or has the season /clocks changed
  • Vicks BabyRub is a cosmetic, non-medicated product for babies aged six months and older
Read the T&Cs.
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BritMums is the UK’s original collective of lifestyle bloggers and digital influencers, fueling the country’s most influential social content. We lead the online conversation with members who are parent social influencers creating content on topics ranging from food, parenting, travel, politics, style and more.