BritMums Live 2015: Your child’s digital footprint

We blog about our children daily … yet have we considered our children’s digital footprint?

This discussion, led by Monika Roozen, will explore the digital legacy we are creating for our children. It will include how data is being is and can be used and discussing the the fine line between sharing publicly and protecting privacy.

About the panelists

Edited in Lumia SelfieMonika Roozen started her blog in 2011 and writes at Mumonthebrink and Family{m}adventures.  She has a passion for outdoors, affordable travel and technology. She was named one of the top 10 UK family travel bloggers by Cision in 2014.   On her blogging journey so far she has gone from being anonymous and the blog being more about her, to showing more of her family with a hope to inspire others to do more, go further.  She recognises the fine line we bloggers tread on sharing so others can learn from our experiences and protecting our privacy.



Dr Alicia Blum-Ross Alicia is a Research Officer in Media and Communications at the LSE and is in charge of the day-to-day management of the Parenting for a Digital Future research project, including pounding the pavements to find families willing to let friendly researchers into their home to talk about their kids and digital media. Alicia’s past research has examined digital media and learning from the perspective of young people, studying participatory filmmaking and civic engagement projects for ‘at risk’ young people in London. She has a doctorate and masters in Social Anthropology from the University of Oxford. Alongside her academic research Alicia has also worked as a consultant and facilitator, evaluating the impact of and managing programmes for media, arts and culture-based learning organizations including BAFTAInto Film the London Film Festival at the British Film Institute and FilmAid International. She has twin toddlers, so is glad of the opportunity to try to figure out what the deal is with screen-time.

ana_canhoto-aic-2013-sep-06-cropAna Canhoto I am an academic. I am interested in the uses of customer data, currently investigating the use of social media data in customer profiling. I also study the dark side of Customer Management – how to identify and manage difficult customers, and terminate bad (commercial) relationships. My mother likes to tell how I loved to play schools when I was a little girl – I still do. Nowadays, I teach on specialist modules closely related to my research interests, such as Digital Marketing, Customer Relationship Management or Competitive Intelligence. But I have also taught on generalist modules like Strategic Marketing or Marketing Research. I work at Oxford Brookes University, where I lead the MSc in Marketing. Previously, I held academic positions at London School of Economics and Henley Business School. I am particularly proud of being part of the academic team that founded the Google Online Marketing Challenge. I hold a PhD from the London School of Economics, as well as an MBA from London Business School. Previously, I studied Economics (BSc, FE-UNL) and European Relations (MSc, ISEG-UTL) in Portugal. Prior to joining academia, I worked as a management consultant in the telecommunications industry and as a portfolio manager at a leading media and entertainment company, among others.


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BritMums is the UK’s original collective of lifestyle bloggers and digital influencers, fueling the country’s most influential social content. We lead the online conversation with members who are parent social influencers creating content on topics ranging from food, parenting, travel, politics, style and more.

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