Tag Archives | sponsored posts

women's fingers on keyboard

ASA clarifies its sponsored content guidelines

The way brands and bloggers work together have long fuelled heated conversation. Ever since Advertising Standards Authority Guidelines were announced back in 2011, both sides have been trying their best to interpret and adhere to them. When we first wrote about this three years ago, it seemed to raise more questions than it answered. Now, […]

Share Button
Read full story

Newbie Tuesday Round-up: 2013 newsflash

  2013 newsflash: Helen, of Actually Mummy, has undergone a major headspace transformation, returning from the 2012 Christmas break unrecognisable to all those who know her. Except her children, who have emerged from the festive season wearing an expression of mild surprise… First up, let me tell you my news: I’m planning a new direction. […]

Share Button
Read full story
improving my blog

How to write a sponsored post

Writing a sponsored post means you’ve been offered something (usually a PayPal payment, but sometimes a voucher, product or experience) in exchange for writing a post with one or more anchor words or phrases included. These anchor words will have links to the brand’s website. The two main types of sponsored posts: Content without the […]

Share Button
Read full story

Guest post from Littlemummy: Monetising your blog

So you’ve been blogging for a while and you’re loving it! Your blog is looking exactly how you want it (after many a midnight hour spent tinkering!) and your traffic is on the up and up. So what next? Successful bloggers have gone on to do everything from publishing a book to building a business, turned freelance and built niche websites.

Share Button
Read full story
women's fingers on keyboard

What the new ASA online guidelines mean for mum bloggers

How blogs and brands work together has been an ongoing topic of conversation in the blogging world as well as at the Office of Fair Trading and the Advertising Standards Agency. This week the ASA has issued new guidelines for online advertising and marketing that have provoked mixed reaction. The goal of the guidelines is […]

Share Button
Read full story