What the new ASA online guidelines mean for mum bloggers
How blogs and brands work together has been an ongoing topic of conversation in the blogging world as well as at the Office of Fair Trading and the Advertising Standards …
OFT
What the OFT ruling means for bloggers and Tweeters
Update: This post and what the OFT’s ruling means for blogs has generated a lot of debate! It’s obvious that the issue of how to handle commercial relationships and transparency …
Blogging With Integrity is more important than ever
Way back in 2009 British Mummy Bloggers started the Blogging With Integrity campaign, to encourage mum bloggers to be above-board and transparent in all their dealings with sponsors. At that …