Q: Do I need to have a sponsor?
A: No. We’ve subsidized the ticket price and kept it as low as possible to make it affordable to bloggers. However, a two-day conference can be quite an expense, and we recognise that some bloggers like to recruit sponsors to help cover the costs of the conference. This is fine too.
Q: Can I get a sponsor for BritMums Live?
A: Yes! You can get a company to sponsor you for BritMums Live. You might want to lock-in the low early bird rate while you can, and search for a sponsor later. Please keep in mind that all sponsored relationship is between you – the blogger – and your sponsor. Companies that sponsor bloggers are not necessariy official sponsors of BritMums Live! The only official sponsors of BritMums Live! are those that have stands at the show. For more information on how to sponsor BritMums Live!, please email info@britmums.com.
Q: What am I allowed to do as a sponsored blogger?
A: As a sponsored blogger you can:
- Be the “blogger on the ground” at the event for your sponsor;
- Promote your sponsor on your own blog with a blog post, competition, review, or an advertisement. Your blog is your space, be creative!
- Provide content, such as a post or article, for your sponsor’s blog and website;
- Tweet about the sponsor, before and during the event;
- Wear branded clothing at the event (there is a limit to this, branded T-shirts, badges are fine, but a HUGE branded chicken costume is not. Plus it’s hard to hold a cup of coffee with those wings);
- Bring branded business cards (have your tried Moo cards yet? They are very affordable and cute).
There are also things that you can’t do as a sponsored blogger.
Q: What am I not allowed to do as a sponsored blogger?
A: You cannot pass out any materials related to your sponsor on the event premises, this includes samples and marketing materials. Also – keep any branded clothing to T-shirts, badges, etc (NOT big costumes). Anything found will be removed and the blogger/sponsor will be responsible for any costs associated with the removal. Any blogger who is found in breach of these guidelines will be asked to leave the premises. Any questions shoot us an email to info@britmums.com.
Q: Do I disclose a sponsor relationship?
A: We suggest that if you are sponsored that you write a blog post disclosing your relationship with your sponsor, so that your readers are aware. It is a good ethical blogging practice and also helps raise awareness for your sponsor and how they are getting involved with the blogging community.
Good luck!
