5 reasons to reintroduce the blog comment

Ah the elusive comment.  There was the sniff of a promise that if we write they will come.  But what if they come in part, just not quite “all in”? They come, read, learn, connect. Just not enough to leave a comment of thanks, of comradeship or #metoo Have we become lazy or lacking in…

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Is your post, Instagram, tweet or review an ad? You might be surprised

As brands, destinations and Influencers work with each other in more clever and effective ways, it’s become increasingly hard to ensure that our readers know what they are looking at: Is it your unvarnished opinion of a products or service…or a bought-and-paid for ad that was simply written by you and not the sponsor? That’s…

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How to get the best back to school shot

Doesn’t it feel like the summer holidays have flown by? Some children are back already with the majority edging closer to the start of the autumn term. By now (hopefully!) everything is under control and the new uniform is purchased even if it’s not labelled. The first day back marks the return of the routine…

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How to use social media more efficiently

Blogging and social media go hand in hand, but how do you limit the time you spend while making it really work for you? Most people will spend time on their favourite social media for fun, but when it comes to using it for blogging and showcasing your brand it makes sense to be savvy.…

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Video: Creating a great toy review

Reviews of toys on YouTube are probably popular for 3 reasons: children love to watch them, parents want to check a toy out before they buy and people often need help assembling or playing with the toy after purchase. But what makes a good toy review? Who should present your video? Think about your intended…

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