Child 6 months – 2 years? Take the #VicksBabyRub Challenge! #ad

What advice would you give to your first-time-parent self?
If you could, what would you tell your younger first-time-parent self by the time the second baby came along?
For our #VicksBabyRub Challenge, sponsored by Vicks, we’re looking for 50 second-time mums or dads to write a letter in the form of a blog post, that would give your former first-time parent self some much needed advice. You’ll receive a full-size Vicks BabyRub along with a personalised notepad and pen for you to write your thoughts down before sharing your wisdom on social media. You’ll need to have a child aged between 6 months to 2 years to take part. When you do, you’ll be eligible for prizes!
Prizes and Rewards: Be among the first 50 to sign up and you’ll receive your Vicks BabyRub package to create bonding moments. All entrants are also eligible to win 1 of 4 £100 John Lewis vouchers, or a grand prize of a £300 John Lewis voucher.

Your post could:

  • Offer yourself encouragement or reassurance
  • Give tips on what you could have done differently – or supportive messages what a great job you were doing in those initial months, even if you didn’t think so at the time
  • Talk about products you needed (or didn’t need)
  • Share funny stories
  • You’ll weave in the new Vicks BabyRub and the bonding experience of using it. This could be prompted by how you were convinced that you needed to buy a multitude of baby products when it’s not necessarily true


How to take part: Your advice to your first-time parent self!

  1. Sign up to get your Vicks BabyRub package.
  2. Write your advice to your first-time mum or dad self on your blog. We’d love to see your pictures, even video! Please include a photo and an element of the messaging and facts (below) relating to Vicks BabyRub.
  3. Tweet your link via Twitter. Be sure to include the campaign hashtag #VicksBabyRub @BritMums. You can also share it on your other social channels.
  4. To be eligible for prizes, you must post before 19 March 2018 and include text stating: “This post is an entry for BritMums #VicksBabyRub Challenge, sponsored by Vicks BabyRub. Specially designed for babies aged 6 months and over, Vicks BabyRub is available at Boots, Superdrug, Tesco, Asda, Waitrose and all good pharmacy chains. RRP £3.99.”
  5. Send your URL to [email protected] for a chance to win 1 of 4 £100 John Lewis vouchers assigned via random draw or the grand prize of a £300 John Lewis voucher as chosen by a judge. (See T&Cs for judging criteria.)

Helpful facts about Vicks BabyRub:

  • Together with a mum’s or dad’s loving touch, Vicks BabyRub helps to moisturise, soothe and help your baby feel relaxed. It is the first of its kind and is a multipurpose product providing moisturising & soothing comfort for delicate skin
  • Vicks BabyRub features mild fragrances of Rosemary, Lavender and Aloe Vera
  • Vicks BabyRub is gentle enough for your baby’s routine, helping your baby feel calm and relaxed before they go to sleep. It provides a soothing moment for parent as well
  • Vicks BabyRub can be used at any time of the day to help to wind down and settle your baby. Some of these scenarios include:
    • After bath and before bedtime
    • If your baby is irritable through teething
    • Before nap time
    • If your baby is unsettled due to feeling unwell
    • If your baby is overtired/over stimulated
    • If your baby’s routine has changed; have they dropped a day nap or has the season /clocks changed
  • Vicks BabyRub is a cosmetic, non-medicated product for babies aged six months and older
Read the T&Cs.

The overall winner (£300 JL voucher) is:

The runner ups (£100 JL voucher) are:

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