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embrace happy blogger challenge

Embrace Happy Blogger Challenge: Week Four

Well, we have all had a nice two week’s holiday from the stress and strain of school runs, after school play dates and lessons and, for many of us, a two week holiday from blogging and social media. It is difficult to balance the daily challenges of our children being at home during a holiday […]

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embrace happy blogger challenge

Embrace Happy Blogger Challenge: Week Three

Welcome back to the third instalment of the Embrace Happy Blogger Challenge. It’s Week Three and hopefully you have learned to Block the Stats, have done a thorough Spring clean of your social media accounts and really looked at who you follow? You should be feeling a bit lighter and brighter so now is the […]

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If your blog isn’t mobile-friendly, watch out!

Can you read your blog properly on your smartphone? What do you see when you look at it? Do your posts show as linked headlines, or is the whole blog squeezed into the tiny space your screen offers? If it’s the former, your blog is using a mobile-friendly theme. If it’s the latter, you’re going to […]

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preparing for Google's April 2015 update

Are you ready for Google’s mobile deadline?

Important question: Is your site mobile-optimised? This is no longer simply a nice feature to have. Starting this month, it could be key to your blog getting seen. On April 21 Google is updating its algorithm, making mobile-friendliness a more important factor in search results. It’s unclear exactly how what its repercussions will be, but […]

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embrace happy blogger challenge

Embrace Happy blogger challenge week two: Who do you follow?

Hopefully after last week’s challenge, Block the Stats, you are feeling slightly more free from constraints. Blogging these days is an uphill battle to be read, noticed, shared and respected. Back in 2009 there were a few hundred British Lifestyle/Parent Blogs, now there are thousands. And with that rise in the amount of blogs, the […]

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embrace happy blogger challenge

Embrace Happy Blogger Challenge Week One: Block the Stats

You’ve been blogging for a) a couple of months; b) too many years to count; c) 3 years, 8 months, 42 weeks and 17 days and you’re beginning to feel a bit lost. All bloggers experience this feeling at some point in their blogging career so feel secure in the fact that you are not […]

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3 simple SEO tricks you can use right now

SEO (search engine optimisation) is a complicated subject, but there are some small things you could be doing in your blog posts that could make a difference to how the search engines view and then index you. Sometimes it’s the little things that can make a big difference. They may even be obvious if you’re […]

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helloitsgemma

Feel the fear and do it anyway

At the weekend, I did something that I found really scary. I am the Queen of Self Doubt, but hell, sometimes it’s good to put yourself out there. “Feel the fear and do it anyway” to quote Susan Jeffers. I spoke at a blogging conference about working with brands. Now, I am no expert at […]

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Publishing a book – what I’ve learned

I’ve just published my first ever book. It’s called A modern father (…and dad blogger) and it focuses on my life as a stay at home dad. As the title suggests, however, I couldn’t resist writing just a little about being a dad blogger. Getting the book into print has taken over my life and […]

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Why checking your spelling and grammar is important

This is a very controversial subject. I know I shall probably be stepping on a lot of people’s toes. But I don’t care. I’ve always maintained that good spelling and grammar is essential in communication tactics, and blogging is certainly part of that activity! Now I’m not going to give you a lesson in how […]

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helloitsgemma

Blogging messages for 2015

Hello January and hello new bloggers. January is traditionally the month of ‘taking up new things’ resolutions and fresh starts. If you’ve started a blog; hello and welcome to the world of blogging. How are you finding it? It can be a little overwhelming at first, technically and simply by the sheer numbers of blogs […]

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Why your blog’s headline is so important

Did you know that there are actually two headlines in a blog post? I will explain why a bit later… Meanwhile, before I confuse you too much, I want concentrate on the most obvious one we all know, recognise and love. Yes, that’s right, the one we type into the headline field at the top […]

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Will your micro business be a digital mess in 2015?

If you sell digital products, and you haven’t heard about #VATMOSS (or #VATMESS as some are calling it), then you are either so incredibly busy you haven’t had time to come up for air, or you’ve been holidaying somewhere in deepest, darkest Africa. If the answer is that you haven’t, it’s definitely time you caught up! […]

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How to create and what to put on your blog’s homepage

You all know that a blog contains posts. That’s what it’s mainly for. And magically they appear on your blog’s first page in all their glory! But, what if you wanted to treat your blog as a website, and have a front page that was different from the post listings page? (This will only be […]

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vlogger image by Vladimir Gjorgiev

What ASA rules mean for vloggers

It all kicked off with Oreos. Several popular vloggers were sent biscuits and, working with Oreo, challenged their viewers to an Oreo lick race. The resulting content has prompted the Advertising Standards Agency to respond. The ASA has put out a statement reiterating that online content advertising or promoting a product or service needs to […]

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Top tips for improving your Instagram feed

The London Instagram Community started back in 2011 as a way for filter-lovers to meet up, take pictures, and facilitate photo taking and sharing opportunities. Its founders, Debs Coady and Jess Macdonald are at the heart of that community. Debs has spoken at BritMums Live and not long ago Jess passed along some top tips […]

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How to like and be liked on your blog

We all like to be liked. It’s in our human psyche to feel wanted and accepted. And this has no exception when it comes to blogging. We all thrive on appreciation; whether what we have written has been read and whether any of these readers approve, agree, understand or have been satisfied by the message […]

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Should you be driving traffic to your YouTube?

Should you drive traffic to your YouTube channel? On the face of it, that’s seems like an easy question. Of course! Especially since video is increasingly becoming a platform and outlet that wields influence and increasingly reaches the people you want to. The long road to video We’ve been thinking about video for quite a […]

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