If you want to work with brands you need to know about Klout. Why? Because more and more brands are using their data to measure online influence.
Klout are a social media analytics company that measures online influence using Twitter and Facebook data. They incorporate all sorts of stats, such as follower and following counts, retweets, list memberships, and influence of retweeters and mentioners. This information is blended with Facebook data such as, comments, likes, and the number of friends in your network, to come up with a “Klout Score”. For the time being, Klout does not include blog stats, but I would not be surprised if that changed soon.
British Mummy Bloggers has partnered with Klout to create this index of influential mum bloggers. We’ll update the index monthly. Don’t worry too much about the scores, they can vary wildly. Throughout the year I’ve been everything from a 16 to 65! Emphasis is based on the last 30 days of data. And the scores are now updated daily. One way to bump up your score is to add your Facebook account.
The British Mum Bloggers Have Klout Index February 2011
|Rank||Twitter ID||Klout score|
Want to be evaluated in our next index? Make sure you fill out this form.
Congrats to all that made this month’s index. Go ahead and grab the code and tell the world!
Here’s a smaller version if you have a more petitie sidebar:
*These scores were recorded on 14 February 2011